A wise man once said, “We cannot always build the future for our youth, but we can build our youth for the future.” King Swagah’s latest single, Ghetto Superstar has proven to be a key building block to the foundation of our youth. With crime, violence, youth incarceration and negative cultural penetration at an all-time high, this single has proven to be a lighthouse to those lost in the sea of pain and poverty. Ghetto Superstar breathes life into the young ones, telling them, “You are potential, you are greatness and you are power!”
The song may come forth as a paradox to the skeptics for the words “ghetto” and “superstar” are rarely used in the same sentence. For them, the likelihood of a superstar being born from the ghetto is one in a million. Yet comes King Swagah shredding such a notion with his hit single Ghetto Superstar, proclaiming that every single ghetto youth is a superstar. King Swagah’s rendition extends to all races. It grants every mom and dad the permission to pour words of wisdom into their children which align with the theme of them being superstars... ghetto superstars.
Take a glimpse at the music video and you’ll see the youth at every angle. The video is dotted with kids dancing to a song which has given them a mirror from which they can look at themselves and proudly say, “I am a superstar.” The song features the smooth sound of artiste Tranea Luxe and the resounding rap of HD. Shot in East Pompano, the full essence of Ghetto Superstar was captured as many youth from the community participated in a song full of hope, honesty and homage. This homage was especially for them and they felt that as they received the positive message that was being poured into them. Ghetto Superstar is reaching every home and every heart as it is stemmed from King Swagah’s love for the youth.