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Created by The Core DJ's Jul 6, 2014 at 4:25pm. Last updated by The Core DJ's Jul 6, 2014.
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Created by The Core DJ's Jul 6, 2014 at 4:18pm. Last updated by The Core DJ's Jul 6, 2014.
YouTube recently stripped three major record companies of more than 2 billion fake views on their videos.
It looks like three major record companies - Universal Music Group, Sony/BMG and RCA Records - are in hot water with YouTube. According to The Daily Dot, the popular Internet video provider has stripped the three music groups of more than 2 billion falsified video views.
Last week, YouTube's parent company Google retracted upwards of 2 billion views from videos published by UMG, Sony/BMG and RCA. These views are believed to be the product of "black hat" view count-building techniques, in which third-party companies inflate the total view tallies as a means to manipulate a video's popularity and its increase exposure on YouTube.
The biggest offender of the three record houses was Universal Music Group, who was stripped of over a billion views out of its total 7 billion hits. Sony/BMG and RCA were hardly spared either, with the two companies losing 850 million and 159 million views, respectively.
Yet these lost views aren't the only punitive measures that Google has taken against the three companies. All but five of UMG's published videos have been deleted from its channel, while the number of videos on Sony's channel has been pared down to three.
Google's crackdown on these black hat views has affected more than 500 different official artist channels, including channels for Chris Brown, Beyoncé, Michael Jackson and many more.
UMG is the first of the three companies to acknowledge its dip in views, and cited its shift to publishing videos on VEVO as the reason why its YouTube channel had been downsized.
Comment
wow always trying to get over!!! a hole of pink slips are coming
I'm happy to see that Google took a stand on major record labels. We as indie artists have to work hard for views and growing our fan base. It's a breath of fresh air to see major labels being punished for cheating. Hi five to GOOGLE
Reh Dogg
Wow, this is incredible but not unheard of.
This reminds of years ago when the 'dial-up music video' channel called "The Box" existed.
They used to list artists videos next to a code and you could call a number on the screen, punch in the code and your selected video would play sometime within the hour (depending on the number of people calling).
NOTE: the call was NOT toll free either.
Sources say that artists and/or labels were making the majority of the calls to get the artists videos into 'heavy' rotation on the channel and boost record sales.
Deeper still, many artists and labels have been known to pay radio D.J,s for playing their music a little more throughout the day which also results in higher music charting and radio airplay results.
What people won't do for the fame and fortune.
incredible .. even the labels lying about likes & views on youtube .. that means A LOT of these artists friends on TWITTER suspect too
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