The maxim in the music industry has always been “YOU can’t make it on talent alone marketing & promotion is the key to your career.
So where does this leave you? Presumably you’ve already come up with some high-quality music.[This may not be your personal music:it could also be music that you’re representing as a manager,label owner,or employee of a large record company.}Now another big task looms before you.Your goal is to make the music earn some money.In your mind’s eye is a transaction-an exchange in which someone happily pays money in return for the pleasure of listening to,and owning,your musical product.That money will,in turn,travel down a channel of people,offices,and banks until it finally finds its way into your pocket.Sounds simple enough.But how do you make it happen?
The process of moving from the point of product creation to the other end of the commercial continuum- where you are on the receiving end of the sales transaction- is called marketing.And marketing is what you must do if you are to sell your musical product. You will be most successful if your marketing program is clear and well thought out.being a female in this business i have to be twice as sharp and smart when i;m making plans to get my music out there.if there is anyway i can help you just holla.